Primo means the best. The best waves, the best people, the best places to be. That?s why it?s the name of our beer.
Primo is Hawai?i?s original beer, dating back to 1897. For generations, Primo has been a part of the islands on which we were born?the choice of locals and watermen alike.
Primo has returned to shore, back and tastier than ever. So come enjoy Primo premium lager, more than a century in the making.
Available near Cambridge, Massachusetts
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