Pacifico is a leading beer with a long tradition in Mexico and Grupo Modelo's leading brand in Northeastern Mexico. It is a clear pilsner beer with a refreshing, smooth taste. Grupo Modelo began exporting it to the southwestern United States in 1985 to great success. Pacifico is currently the fifteenth most imported beer brand into the US. Pacifico is the best choice for people who like to share with their friends, enjoying what has become known as the "Pacifico lifestyle".
