Virginia Beer Co. International Hype Units

Brewed by The Virginia Beer Company

New England IPA7.0% ABV

Independent Craft Brewer Seal

Kveik India Pale Ale brewed with Citra and dry-hopped with Azacca + BRU-1 hops

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International Hype Units (IHUs) are the internationally agreed-upon standard for measuring hype levels in beer.

The scale is only moderately useful as the perception of hype changes from bot to bot. IHUs are measured in parts per million on a scale from zero to infinity. Technically speaking there is no limit on hype.

Combine completely absurd dry-hopping rates with seven additional, unnecessary adjuncts and put it in a can with 90's video game artwork and a totally unrelated text blurb and the beer is soaring off the charts!

This beer is hyped with seizure-inducing bubble letters, tons of confusing colors, yeast found in a Norwegian boathouse, and a VIP-level of lbs per barrel ratio of Citra, BRU-1, and Azacca.

Small batch recipe available for a limited time in Williamsburg and exclusively in RVA at Vasen Brewing's 2021 Kveik Fest.

#GetHype

Hops: El Dorado, Galaxy, Azacca

Grains/Adjuncts: Pale Malt 2-row, Wheat Malt, Honey Malt


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Available near Cambridge, Massachusetts

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